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Anand Mahindra, chairman of the Mahindra Group, has turned a scathing critique of the corporate’s automobiles right into a lesson in management, successful applause from netizens and friends alike.
Responding to a now-deleted tweet that labeled Mahindra’s automotive designs as “gobar (dung) kinda” and criticized their reliability, Mahindra selected to interact constructively.
“Once I joined the corporate in 1991, the economic system had simply been opened up,” Mahindra wrote. “A worldwide consulting agency strongly suggested us to exit the automotive enterprise since we had no likelihood, of their view, of competing with the international manufacturers that will enter. Three many years later, we’re nonetheless round and competing fiercely.”
The person’s tweet known as Mahindra automobiles aesthetically unappealing and subpar in comparison with rivals like Hyundai. Moderately than dismiss the criticism, Mahindra acknowledged the corporate’s shortcomings, stating, “Sure, now we have miles to go earlier than we sleep. There is no such thing as a room for complacency, and steady enchancment will proceed to be our mantra.”
Mahindra emphasised how such “cynicism, scepticism—and even rudeness” fuels the corporate’s drive to enhance, thanking the critic for “feeding the hearth in our bellies.”
RPG Enterprises Chairman Harsh Goenka lauded Mahindra’s response, calling it a “masterclass in reacting to an irate buyer.”
The critic later responded, admitting the phrases used within the authentic publish have been harsh and acknowledging Mahindra’s constructive method. “OMG, that is so candy. I’m glad you took the criticism constructively,” they wrote.
Mahindra’s response got here amid the launch of the XEV 9e electrical SUV in India, priced at ₹21.90 lakh. Primarily based on the corporate’s INGLO platform, the car represents Mahindra’s push into the EV market, with deliveries set for February 2025.
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